We Are Curves

The confidence essentials you need this summer

Wipe out beach fear with Simply Be this summer, providing you with the power to own your curves. Shop today for paradise pieces that turn up the heat.

Time for a summer break-away?

Freedom is just a plane ticket away. Whether you’re discovering a hidden haven, exploring world wonders or uncovering new cultures, be sure to pack your confidence essentials.

From swimwear fit for paradise to halter necks that don’t halt your style, uncover suits that suit in sizes 12-32 and fill summer 2017 with less hiding and more flaunting.

Discover three models who look unapologetically confident as they stylishly revel in the Mexican sun. Marquita Pring, Ali Tate and Katie Wilcox are encouraging beach confidence by getting real about swimwear this summer, so indulge your wanderlust, own your own curves, and bring in the summer in style.

Effortless style

Nail effortless summer style

Find hot cover ups for chilly nights and tops fit for adventure. From instant pool to bar dresses to heat bringing high-waisters, pick from a collection tailored to suit your every need.

Red Mesh Bikini Set  Click to make it mine

Red Mesh Swimsuit  Click to make it mine

Classic Red Mesh Swimsuit  Click to make it mine

Frill Bardot Swimsuit  Click to make it mine

Beach Culotte Click to make it mine

Wipe out beach fear with swimwear that provides great fit for great cleavage, and here’s to you shade hunters, as there’s kimonos for the perfect wrap.
Whatever you need for your summer wardrobe, plunge right in as we demand style. We demand fit.

Plunge Tie Front Swimsuit
Click to make it mine

Beach Wrap Detail Swimsuit
Click to make it mine

Bardot Frill Beach Dress
Click to make it mine

Wrap Detail Bikini
Click to make it mine

High Waist Brief
Click to make it mine

Floral Bikini Top
Click to make it mine

Floral Bikini Briefs
Click to make it mine

Must-have mix-ups

Must-have mix-ups

Calling all beach bums, mix and match your summer wardrobe to find styles to suit any occasion. Relax in comfort poolside in swimwear that looks and feels great, giving you the power to be person you want to be.

Find your one-piece perfection and turn up the heat in sizes 12-32. Or plunge right in with an elegant two-piece and enhance your summer style, the choice is yours.

Shape up your swim

We Are Curves

We know curves. And we know how to create styles that really fit them. Introducing ‘Curve Innovation’ – your Simply Be fit guru.

You can be sure you’ll look on point with Curve Confidence cuts to enhance your shape, while Curve Comfort designs combine effortless style and movement.

Sometimes you want to keep your curves in check. Curve Control features our magi-sculpt technology, holding you in in all the right places and giving you that perfect silhouette.

Or take the worry out of those problem garments with Curve Considered. Think discreet adjustments and pattern placement that adapt styles for your curves.

We have it all covered.

Black Multi Swimsuit
Click to make it mine

Bodysculpting Bikini Top
Click to make it mine

Bodysculpting Bikini Bottoms
Click to make it mine

Convertible Swimdress
Click to make it mine

Convertible Swimsuit
Click to make it mine

Strut your stuff

Stride Poolside

Strut your stuff in comfort with a flawless accompaniment for your swimwear. With sandals from £8, there’s footwear to suit every style you can think of.

Pack up your troubles and dive right into the perfect fit with Simply Be. All you need to make waves this summer.